Find queries with growing impressions

Use this guide to find queries with repeated growth in recorded impressions. The assistant groups related queries, maps them to existing pages, and returns content-review candidates.

When to use this use case

Use this use case when you want to find growing search visibility before choosing content work. The tool measures impressions for your site, not total market search volume.

What to ask

Replace the domain, end date, and business context before using this prompt.

Find queries with sustained impression growth for example.com across six complete weeks available through September 30, 2026. Group related variants into themes and show the evidence for each group. Our priority is [products, services, or audiences]. Find which existing pages appear for the selected queries and recommend pages to review or expand. Do not assume that rising impressions prove market demand grew. Do not run paid uncovered-topic discovery.

How the assistant runs it

The assistant finds growing queries before reviewing coverage:

Call get_server_status, list_sites, and get_connection_status to confirm the site and attached engines.
Call find_emerging_keywords with the chosen period length and count. Read the returned complete-period window.
Review impressions, clicks, positions, and growth patterns by engine. Check missing periods and novelty limits.
Group related wording into themes. Describe this grouping as the assistant's analysis, not a saved Composway cluster.
Call get_query_pages for selected variants to find existing pages. Check competing pages with detect_keyword_cannibalization where needed.
Use find_content_gaps with includeUncovered set to false if you need to review visible but poorly ranking queries. Inspect existing content before choosing expansion or a new page.

Example tool input

This input requests queries with impression growth across six complete weeks.

json

{  "tool": "find_emerging_keywords",  "arguments": {    "site": "example.com",    "to": "2026-09-30",    "granularity": "weekly",    "periods": 6,    "minRisingPeriods": 3,    "minImpressions": 50,    "limit": 20,    "searchVertical": "web"  }}

What the result includes

The content-review list contains the following information:

Query themes and the variants included in each theme.
Impression, click, and position evidence by period and engine.
The tool's growth pattern and novelty status.
Existing pages that appear for the queries.
Business relevance, coverage concerns, and the next review.

How to read the result

A sustained pattern describes repeated growth. An accelerating pattern means the latest rise exceeds the preceding rise under the tool's classification. Neither label proves that more people searched for the topic overall.

Impressions can rise because a page gained visibility, because demand changed, or because the query entered the available data. Bing's limited lists cannot establish whether a newly returned query is genuinely new. Google's row limits can create the same uncertainty.

An empty page lookup is not proof that the site lacks relevant content. Review inventory and current pages before recommending a new article. Grouping similar queries prevents separate briefs for wording variants that belong on one page.